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Senior Manager - Campaign and Demand Generation - Commercial - Salesforce - - Tokyo
Job description
Salesforce.com is seeking a bright, creative and sales-focused marketing professional to drive our Commercial marketing strategy and program implementation. This person will be responsible for integrated demand generation campaigns and will orchestrate a virtual team to deliver pipeline growth and aggressive business growth results for this key market segment. This is a unique individual contributor position which is both a strategic leadership role and a hands-on execution focused role in the day-to-day strategy, planning, management, coordination and execution of all aspects of the initiatives and campaigns for Commercial segment.
Ideal candidates must have at least 6+ years of experience in either demand generation or field marketing in B2B tech enterprise marketing. Candidates must have experience working across various channels, as well as a strong background working closely with sales leaders and cross functional teams.
Responsibilities:
·Develop marketing campaign strategy and plans for creating market momentum and driving demand for Commercial market segment.
·Lead, plan and implement integrated campaigns and demand generation programs to drive pipeline growth, by partnering with internal stakeholders including sales organization, Japan Marketing team and HQ campaign team.
·Central liaison with Commercial sales leaders to communicate campaign overviews, status, metrics.
·Constantly analyze and improve the quality of campaigns, acting on weak areas, optimizing strengths, measuring and controlling ROI based on actual costs and performance results.
Required Skills:
·6+ years experience in demand generation or field marketing with B2B tech enterprise marketing experience
·Dynamic and results-oriented individual with a leadership mentality and an ability to lead a cross functional team
·Outstanding organizational, communication (verbal/presentation/written), and interpersonal skills
·Highly self-motivated/ability to work independently and as part of a team
·Ability to work well in a fast paced environment
·Sales and/or product marketing experience is a plus
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Aaren
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